Gathering metrics to evaluate ad visibility profiles...
Recommended Action Today
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What NOT To Do Today
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Use campaign names to carry geography and funnel purpose so the dashboard can read performance without extra area cards.
ACC | FB | Prospecting | Price Estimator | Core-NW-WI
ACC | FB | Prospecting | Price Estimator | Duluth-Superior
ACC | FB | Retargeting | Before-After | All-Warm
ACC | FB | Engagement | Video Views | Northwoods
ACC | FB | Test | Before-After | Rice-Lake-Spooner
Keep it boring and consistent: Business | Channel | Funnel Stage | Offer/Creative Theme | Geography.